Act-on
Act-on is a marketing automation platform that helps businesses streamline their marketing operations and customer engagement. The software enables organizations to automate email campaigns, lead nurturing, and multi-channel marketing workflows. Act-on serves mid-market and enterprise companies across various industries seeking to improve marketing efficiency and measurable results. This page tracks Act-on's latest activity across 13+ data sources - updated daily by Glimpse.
act-on.com
Act-on Data Sources
Updated dailyLinkedIn Posts
LinkedIn Ads
Blog & Content
Pricing Pages
Job Postings
Tech Stack
Facebook Ads
YouTube
Google Ads
Reviews
Website Pages
Act-on Intelligence Snapshot
Hiring signals
Content published
Ads detected
Pricing changes
Social activity
Reviews monitored
AI-generated battle card
Strengths, weaknesses, positioning - auto-updated
Intelligence collection in progress
Glimpse is monitoring Act-on across 13 data sources. An AI-generated activity summary will appear here once enough signals are collected.
Act-on GTM profile
Structured breakdown from public sources: homepage, pricing, about page, and recent blog content.
Positioning
“Marketing automation for your entire customer lifecycle”
Act-On is the marketing automation platform for businesses whose success depends on building long-term customer relationships at scale
The marketing automation platform for businesses whose success depends on building long-term customer relationships at scale
Who it's built for
Segments
Company size
Roles
Verticals
Pricing philosophy
Model
Signup friction
Anchors
| Tier | Price | Target |
|---|---|---|
| Professional | $900/month | A platform for the energetic marketer |
| Enterprise | Custom | When scale, scope, reach is essential |
Product
Build long-term customer relationships at scale with unified marketing automation across email, SMS, social, web, and events
Key features
- Full Customer Journey Orchestration
- Multi-Channel Marketing (email, SMS, social, web, events)
- AI Predictive Lead Scoring
- AI Audience Insights
- Automated engagement programs
- Website and landing page tracking
- Contact list segmentation
- Landing pages and forms
- CRM integration (Salesforce, SugarCRM, NetSuite, Dynamics, etc.)
- Data Studio for advanced reporting and BI integration
- Account-Based Marketing
- InSite AI Web Agent
- AI-Powered Advanced Analytics
- Open API with Zapier and Cazoomi integrations
Differentiators
Content and GTM motion
GTM motion
Primary CTA
Content tone
Content cadence
Topics
Formats
Latest Act-on Signals
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Act-on Tech Stack
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Real-time alerts
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AI battle cards
Auto-generated competitive positioning, updated with every new signal.
Slack & email delivery
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Frequently Asked Questions about Act-on
What does Act-on do?
Act-on is a marketing automation platform that helps businesses streamline their marketing operations and customer engagement. The software enables organizations to automate email campaigns, lead nurturing, and multi-channel marketing workflows. Act-on serves mid-market and enterprise companies across various industries seeking to improve marketing efficiency and measurable results.
Who are Act-on's main competitors?
Act-on's competitors include Hubspot, Activecampaign, Keap, Autopilothq, Braze. Glimpse tracks each competitor across pricing, hiring, ads, content, tech stack, and reviews for side-by-side comparison.
How does Act-on compare to Hubspot?
Glimpse provides a live side-by-side comparison of Act-on and Hubspot across pricing changes, hiring signals, ad campaigns, content strategy, tech stack, and customer reviews. View Act-on vs Hubspot comparison →